Sunday, 5 February 2012

Feedback received from focus group on first draft of music video

We got our focus group to watch our video at the first draft stage and asked them for their feedback on what they liked or disliked.  We used a 17 and 18 year old teenage girls and a 21 year old boy as this is the focus group of the Kooks. Here are the questionnaires that they filled in -


18 year old girl -


21 year old boy -



17 year old girl, who is also a media student. I felt this would be appropriate as she is a fan of indie music and would be able to pick on micro elements,editing and camera angles more effectively than other members who filled out the questionnaires.



A parent, I wanted to receive feedback from a parent to find out their reaction of my video as some of my target audience are 13 years old and their parents may be the one who would buy the CD or let them watch the music video. If parents of my target audience find it appropriate then my audience would be more likely to buy my product.

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