Target Audiences

 

I need to know who my target audience is so that I can make sure meets the audiences needs and I can focus my questionnaire and focus group towards my target audience to achieve the best video possible. My target audience is the audience whom have a particular preference towards the Indie genre. However I can be more specific through the use of Youtube's statistics. 

To find Youtube's Statistics I had to click the icon next to how many views of the video 'Shine on' by The Kooks as seen in this picture  -

Through researching this I found that -

Audiences

This video is most popular with: 

Gender	Age
Female	13-17
Female	18-24
Male	13-17

I can now target my video specifically to these ages groups Females 13 to 24 and Males 13-17 to make my video ideal to my audience and meets their needs wholly.