Conventions of my chosen genre

In order to make sure that the music video I produce is in the correct genre, and fulfills the audiences needs and expectations of what should occur in an indie pop / rock video. I watched a wide variety of music videos in this genre to find common conventions that I can then use as a guideline to achieve a video that fits and satisfies the audience!

Here are some links to the videos that I used to produce this spider diagram -

I hope that through this research into the cnventions I will be able to produce a music video that meets the target audiences expectations.